This is the home of Relationship Marketing (CRM).
Together we’ll review and encapsulate the essence of your business, its services, its values, its benefits to prospects and clients.
Create and write the messages
that articulate your competitive advantages and personality.
We’ll (if you can’t) deliver it refreshed with clarity, reason
and drive.
Re-package yourself. Let your prospects unwrap a service
they’ve always wanted.
Gift-wrap your business
proposition today.
Customer Relationship Marketing is just that - it is a core marketing strategy that uses a combination of ‘touch points’ to develop a relationship, which turns prospects into customers; customers into higher value clients; and happy clients into business referrers.
It is the combination of:
- message - what we say;
- language - how we say it;
- packaging - the creative touch;
- delivery method - how it’s received;
that enable you to keep talking to your prospects and clients without wearing them thin. Optimum ‘touch’, maximum return.
Sinclair & Rush use ASPIRUS for all corporate communications, both strategically and tactically.
We write their E-mail CRM across a broad and technical plastic manufacturing range and support sales with regular blogging; You Tube script & direction; writing and publishing corporate books and other literature to combine on-line and traditional (print) presence.